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Dimensional Analysis lets you rank any dimension’s values by their contribution to a KPI — the Top N drivers with the highest positive impact, or the Bottom N segments with the lowest or most negative performance.

How to use Dimensional Analysis

1

Open Explorer and select a KPI

Open Explorer from the sidebar to see your full KPI list, then click the metric you want to analyze. The selection window opens showing three tabs — Custom, Top N, and Bottom N. Under the Custom tab you can pick specific dimension values to create side-by-side comparisons tailored to your needs.
Opening Explorer from the dashboard and navigating to the KPI list
2

Switch to the Top N or Bottom N tab

Click the Top N or Bottom N tab to shift from manual selection to ranked results. Top N surfaces the dimension values with the highest contribution to the KPI; Bottom N surfaces the lowest-performing segments — useful for spotting underperforming channels, cohorts, or regions at a glance.
Switching between the Top N and Bottom N tabs in the Explorer dimensional analysis panel
3

Enter a number to set your ranking cutoff

Type how many results you want — for example, 5 for the top or bottom 5 dimension values. Explorer immediately ranks the results by contribution to the selected KPI, so you can see exactly which segments are carrying the most weight or dragging performance down.
Entering a number in the Top N field and Explorer updating the ranked dimension results in real time
Use Top N to build your Filter Presets — if the top 3 countries consistently account for the majority of KPI movement, create a preset that isolates them. This keeps your Top Stories feed focused on the segments that actually matter.

What’s next

Correlation Matrix

Understand which KPIs tend to move together before comparing dimensional slices.

Data Playground

Build custom views and freeform comparisons beyond the Top N/Bottom N structure.

KPI Attribution

See how dimensional contribution is used in story generation.